Jay-Z Announced A Partnership With Moët Hennessy
Jay-Z has announced his latest business move which is the partnership with Moët Hennessy, who acquire 50% of his Armand de Brignac.
The business with luxury cognac is not something new to the rapper. As many of us know he created the Armand de Brignac champagne, which is most famous as Ace of Spades. The last name came after the branding of the bottle.
The deal between Hov and Moët was announced from Roc Nation’s official Twitter page. The post reads that fifty percent of Jay-Z’s Armand de Brignac is sold to Moët Hennessy. This will allow Mr. Carter to make his product immortal as it enters the world of the most luxurious spirits.
Shawn JAY-Z Carter is pleased to announce a partnership with Moët Hennessy as they acquire a 50% stake in Armand de Brignac. The partnership reflects a shared vision between Moët Hennessy and Shawn JAY-Z Carter for the future of this iconic Maison. https://t.co/LHmQd0s7Dh pic.twitter.com/irRyziwZYs
— Roc Nation (@RocNation) February 22, 2021
In a recent interview, Jay-Z has shared information about his plans to sign a deal with the luxury brand. He said that he is one hundred percent sure that the Hennessy company can make the best of what he already achieved.
The final meeting between Jay-Z and the president of LVMH which stands for Moët Hennessy Louis Vuitton was online. The rapper was standing on the terrace of his Los Angeles home, casually dressed. On the other side of the ocean, Philippe Schaus was standing in his luxurious Paris office, dressed in a suit and all other accessories included. In the back bottles of all the brands of the company could be noticed.
Watch the video via CNBC Television below.